Is your site up to date with images, biography and good quality video links? Is it clear, uncluttered? Do you provide a contact email so that people can reach you? If not, create a new email for your website so you are easily reachable and emails don’t clog your personal email. Most people don’t want to fill in contact forms.
A question that comes up in our discussions with choreographers, time and time again, is simple but loaded with further implications that may determine whether or not an artist is successful across the board: How does one break into the international market? Dance Data Project® is continuing to provide choreographers with tools to expand both their expertise and reach. In an effort to better guide dancemakers to the answers to this question and others, we are delighted to offer our latest resource, a new Choreographer Checklist: Working Toward a Global Market.
The checklist was put together in collaboration with Assis Carriero MBE, a London-based artistic consultant and manager with three decades of industry expertise and knowledge of dance and the wider arts and culture sectors around the globe. Assis has worked with a number of well known artists to secure commissions and offers bespoke mentorship following years of leadership and producing experience. Previously, Assis worked as the Artistic Director & Chief Executive of DanceEast and Artistic Director of Royal Ballet Flanders before joining the New English Ballet Theatre as Head of Strategic Planning and Development.
Read more about Assis on her website, www.assiscarreiro.com.
I spend a lot of my time mentoring choreographers at various stages of their careers. Some are starting out and seek to better understand how to break into the competitive US and overseas markets. Others are transitioning from dancer/choreographer to full-time freelance horeographer. Yet a third group are exploring breaking into the world of ballet from a contemporary/modern background. Many choreographers want to expand opportunities outside their home country base. There is no magic formula for making a full-time career as a choreographer. Times are currently very tough for both companies and choreographers around the globe. Not only is it a saturated market, but most companies are rescheduling work and not taking on new, live commissions. Still, eye-catching new work may pique the attention of an artistic director at any moment, so it’s best to be bold and be prepared.
Here are some basics to think about as you move forward as a choreographer:
DDP wishes to offer its sincere gratitude to the following individuals and organizations, who collaborated on this document.
- Ty Woodfolk
Director of Human Resources, Diversity, and Inclusion, Chicago Shakespeare Theater
DDP Advisory Council Member
- Erin Sanchez
Manager of Health, Wellbeing, and Performance for One Dance UK
- Emma Lister
Podcast Host, MOVERS SHAKERS MOVERS
Co-Director, Makeshift Company
- Zoë Ashe-Brown
Podcast Co-Host, MOVERS SHAKERS MOVERS
- Whistle While You Work: Robyn Doty and Frances Chiaverini