LA Dance Chronicle: IT’S TIME TO CELEBRATE THOSE MASTERS OF MOVEMENT…. CHOREOGRAPHERS!

By Joanne DiVito

9 November 2019

It’s the 9^th Annual World Choreography Awards (WCA) on Monday, November 11, 2019 at the Saban Theatre, 8440 Wilshire Blvd., Beverly Hills, CA 90211.  That’s the time we celebrate the glorious “designers of dance” by honoring the outstanding work of global media choreographers.  It salutes the future, celebrates the present and honors the past in dance.

From 1994-2004, the dance community had the good fortune of having the American Choreography Awards (ACA) co-created by Julie McDonald of MSA fame.  In lieu of the Oscars, which did not recognize the “choreography” category, the ACA’s special event began years of recognition for our hard working dance artists and craftsmen, but ended in 2004.

Not until 2010, when dance and choreography could no longer be ignored, and was growing at such a frenzied pace, (thanks to  “So You Think You Can Dance” and “Dancing with the Stars”), did the World Choreography Awards throw down the gauntlet.  The Producer and Director, Allen Walls with Cheryl Baxter insisted on creating the vehicle that recognized the incredible talent that was soon to become household names, not only in the dance world but the civilian world.   They felt it was important to honor the work in all forms of media not only TV, Commercials, music video and motion pictures, but also adding Digital Content and Digital Content Independent.  They’re feeling is, everyone is important and it is necessary that their work gets seen.

Read the full article in The LA Dance Chronicle.